Perceptual Maps

Use perceptual map templates and visually showcase subjective feelings and opinions customers have toward your brand, product, or service. With the help of direct lines of communication, these perceptual maps or marketing positioning maps can show you how existing products or services are positioned in the market so that your firm can decide where a product can be placed.  The product positioning maps help you see how the target market perceives the brands, confirm whether how consumers perceive us fits with our positioning goals, track how successfully our new products have been positioned into the market, and helps organizations identify gaps in the market. Use our 100% customizable and professionally designed perceptual map examples and templates and visually showcase how your company, brand, or product is perceived versus your competitors.

You can also check out our appealing and professional collection of Marketing Strategy Templates. Learn more about the best marketing plan templates to build a winning marketing presentation.