Making mistakes is not a bad thing; tons of lessons can be learned from them. And in the field of Project Management, lessons abound. Projects, unfortunately, seldom go smoothly. There are always roadblocks in the process, with potential for new issues cropping now and then – from ideation to final delivery. After all, a project is complicated, volatile, and time-bound,…
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Here’s a question for all budding entrepreneurs and experienced business professionals – What if you could set up and thrive in your business without competition? In today’s competitive environment, good ideas do not always lead to great businesses. Often they lack focus on a market niche that they can tap into uncontested. Building such a focus is the main premise…
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Decision-making is the process of gathering information, evaluating alternatives and resolutions. According to the Oxford Advanced Learners Dictionary, the word “decision making” means “the process of deciding what is important for a group of people in an organization”. In the simplest sense, decision-making is the act of choosing between two or more approaches. In the broader problem-solving process, decision making…
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To bring a product to market, you must go beyond understanding your industry and your market and start to understand your customers. Define the target market for your product by first identifying your ideal customers and then marketing them. A good Go To Market strategy defines the market for a product or service to maximize marketing efforts both short and…
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When starting a new business, or even running an existing one, decision making is a difficult piece that requires a lot of thought and has no ready answers. After all, chances are that your decisions can have far-reaching consequences that could affect future courses of action and have long-term consequences. And that responsibility requires a lot of foresight and experience…
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