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Presentations are meant to have an impact on the audience. And most of us spend a good amount of our time hashing out the body of our presentations. However, we often neglect our conclusions or rely on cliched ways to end the presentations that don’t give a sense of completion to the audience and leaves them wanting.
A good conclusion will generally ensure that the audience retains the key takeaways of your content since, at the end of the day, your audience is far more likely to remember the key points and your summarised version rather than the entire presentation. It is indeed a missed opportunity to make an impact if your conclusion falls flat or is altogether missing.
In this blog, we will go through the best practices of using conclusion slides, and how they can be made more effective and be used to conclude your presentation in a professional and impactful manner.
Begin the end …well with the end
One of the most integral parts of making a good and impactful conclusion slide is to understand your end goals with your presentation and conclusion. Accordingly, there are various ways to approach a conclusion. We are going to go through the various types of conclusion slides that you can use, based on your final expectations from the audience.
Promoting Questions And Interaction From The Audience
Thank You Slides or Conclusion Slides with Questions Prompt
Sometimes presentation content is structured in a manner that the presenter needs to get through the content first and then allow for interactions- this is especially true when the audience is large in number and it can be very disruptive to take questions during the presentation. In such a scenario, the conclusion slide needs to bring ideas together in a way that invites questions and interactions.
Effective use of these conclusion slides involves a summary of ideas to remind people of the content and a call out for questions, queries, and comments in your last slide, prompting interaction and engagement from your audience. This is also a great feedback mechanism, as it shows whether your audience understood your presentation and care enough about your content to engage with it at the end.
Conclusion Slide With Questions
Source: Conclusion Slide With Questions by SlideUpLift
Conclusion Slide With Questions
Source: Conclusion Slide With Questions by SlideUpLift
Question And Answer Slide
Source: Question And Answer Slide by SlideUpLift
Overall, use the Questions and Answers to leave to initiate the conversation with your audience, make it more interactive or capture feedback from them. This is also a great way to assess if your audience understood what you wanted to convey to them.
Call For Action
Thank You Slides or Conclusion Slides That Require Further Action From The Audience
One of the best ways to ensure a memorable presentation is to have a call-to-action at the end of your presentation. This can be as simple as signing up to a mailing list or newsletter to be involved with the company’s workings. Or it can be an active call-to-action to support your initiatives or products by becoming de-facto promoters of the same.
Either way, having a conclusion slide that explicitly states the action that is expected from the audience is more likely to engage them with your ideas and content and results in a presentation that has a far-reaching impact through its inspirational and interactive engagement of the audience.
Thank You Slide With QR Code
Source: Thank You Slide With QR Code by SlideUpLift
Thank You Slide For PPT
Source: Thank You slide for PPT by SlideUpLift
In short, having a call to action in the last slide will help your audience retain that one thing you want them to do. It is your last chance to communicate what you expect of them. Ensure your Call to Action is engaging and persuasive.
Leave Back An Emotion
Depending on the emotional tone of your presentation of your persona or even the overall subtext, you could use the conclusion opportunity to leave an emotion with the audience. Enough studies indicate that memories are strongly associated with emotions, If you would like your presentation to stand the test of time and be memorable, take a bit of risk and try to tickle their funny bone, generate some curiosity, inspire them, make them hopeful.
Conclusion Slide
Source: Conclusion Slide by SlideUpLift
conclusion slide PowerPoint
Source: Conclusion Slide PowerPoint by SlideUpLift
Concluding your presentation with emotions leaves a lasting impression on your audience. So, think of what emotion you want to invoke in your audience and create your thank you slides accordingly. This is one of the most effective ways to end your presentation.
Recall And Reacquaint With The Brand
If you want your audience to retain your brand identity after completion it can be done subtly through a feedback or contact mechanism. This entails asking people to reach out to your organization for feedback, questions, comments, or queries using specific channels of communication that can be highlighted in the conclusion slide, including your firm’s website, social media handles, and email.
Alternatively, you can simply end your presentation by having thank you slides that consist of your brand’s identifying iconography – logo, tagline, and vision. This becomes the final image of your presentation for the audience and is a great way to build your brand identity within a group of people.
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Thank You Slides with Brand Identity and Iconography
Add tasteful brand visuals and imagery to the conclusion slide to leave the audience with your identity towards the end, Complement the slide with key messages and core positioning associated with the brand.
Thank You Slide
Source: Thank You Slide by SlideUpLift
Thank You Template
Source: Thank You Template by SlideUpLift
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Thank You Slides with Contact Details
A simple, yet effective technique to add value to your final slide. By adding your contact details, including email, phone number, address etc, you are providing lines of contact between you and your audience and shows to the audience that you are willing to engage with them at any point. It is a great way to show your gratitude, and invite further comment and collaborations after your presentation.
Thank You Template
Source: Thank You Template by SlideUpLift
Thank You Slide For PowerPoint
Source: Thank You Slide For PowerPoint by SlideUpLift
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Thank You Slides with Guestbook Link
If your presentation is meant for a product launch or is promoting your services to your audience, a great way to conclude is to provide a Guestbook link, which can collect audience details for your mailing lists. This way, you are creating a channel through which you can communicate with this audience personally, and widen your potential consumer base.
Conclusion
It is very important for a presenter to end their presentations well. After all, it is meant to give a sense of closure to the audience and leave them with a lasting image of your messages.
You can checkout SlideUpLift’s entire collection of Thank You slide templates and find one that works perfectly for your professional needs. All our templates are professionally designed, visually engaging, and impactful, so you no longer need to worry about creating a design that will be memorable and impactful from scratch!
